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KEYS FEDERAL CREDIT UNION OPENS IN OVERSEAS MARKET CENTER Leading Key West Financial Institution Expands with Growth ATLANTA,
December 12, 2003 – Keys Federal Credit Union, the largest credit union in
Key West, Florida with more than 14,000 members, recently celebrated the
opening of its new 3,600 square foot storefront branch in the Overseas Market
Center. Located in the
southernmost city in the continental U.S., Keys FCU maintains $150 million in
assets. “Our goal is to become the number one financial
institution in the Florida Keys,” said John Dolan-Heitlinger, President and
CEO, Keys FCU. “We’re excited
about the opening of our new Overseas Market branch because it offers yet
another opportunity for us to serve our members and the community.” Keys FCU chose KDA Holdings, Inc. as its partner to
construct the new facility. The
new branch features a two-story open lobby with greeter station, three member
service offices providing private areas for meetings, and a small conference
room. Corporate colors of blue
and grey were maintained and incorporated into the facility brand scope
including retail merchandising. Keys FCU was founded in 1940 by a group of naval station
employees and was community chartered in 1977 to serve anyone in the local
community. Today, Keys FCU
maintains 4 branch offices throughout the Florida Keys and is recognized
among the country’s most successful and innovative credit unions. Public education programs including
automobile purchases, home improvement and overall financial planning are
member benefits that help make Keys FCU an industry leader. For more information, go to www.keysfcu.org. About
KDA Holdings KDA Holdings is a professional services firm
specializing in the development and implementation of growth and
profitability strategies for financial institutions. KDA offers a wide array of services
including strategic market planning, market assessment/competitive
intelligence, retail delivery strategies, operations consulting, real estate
acquisition, facilities design and construction, interior design and retail
merchandising. Established in
1982, KDA serves financial institutions throughout the United States with
regional offices in Atlanta and Sacramento and sales offices in ten major
cities. For more information,
visit KDA’s Web site at www.kdaholdingsinc.com. For more information, contact: For KDA Holdings, Inc. Julie
Bennett
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